Travaasa® Experiential Resorts, proudly announces the appointment of Kristine Huffman as Brand Experience Director. Specializing in locally infused, experiential travel in spectacular natural locations, the brand’s portfolio currently includes two properties: Travaasa® Austin, opened in May 2011, and Travaasa® Hana, Maui, opened June 2011.
As Brand Experience Director, Huffman will oversee the development and implementation of each property’s diverse activity offerings, echoing the brand’s five pillars: adventure, culinary, culture, fitness and wellness. She will ensure customers receive extraordinary service in every aspect of their stay, while delivering unique programming that leaves guests feeling both refreshed and inspired.
Prior to her role with Travaasa® Experiential Resorts, Huffman founded The Peak Performance Practice, which provided consulting, coaching and counseling to hospitality and care organizations such as Miraval Resorts and Maine General Health Systems. She also served as Executive Director of Health and Healing at Canyon Ranch Resort. During her tenure there, Huffman helped develop the wellness program at Canyon Ranch: Lenox. Her extensive expertise in hospitality consulting ranges from wellness-based spa developments to sales training and operational growth of facilities.
“We’re thrilled to expand Kristine’s role at Travaasa® Experiential Resorts,” said Chris Manning, president of Travaasa® Experiential Resorts. “Her wealth of experience and passion for her work will aid in her ability to create a unique calendar of classes, activities and unforgettable travel experiences for our guests,” he continued.